Creative News Newsletter Snow’s Creative Team Featured Among the Greatest Creators Snow Companies’ Creative Team is being featured in PM360’s Greatest Creators Showcase and in the Greatest Creators Cover Competition. In the Showcase, Klara’s Talent has made the cut: a children’s book illustrated by our wonderful Sofia Melgunova. Klara’s Talent was in Written by Oliver Portmann April 11, 2021April 2, 2021 News Newsletter Brenda Snow is 2021 MM+M Hall of Femme Honoree The biopharma marketing trade magazine MM+M has today announced the 2021 class of Hall of Femme honorees. Brenda Snow, whose agency Snow Companies is celebrating its 20th year of existence this year, is listed among this distinguished group of women. If you have worked in the pharma industry long en Written by Oliver Portmann April 6, 2021April 6, 2021 News Newsletter Getting the COVID Shot in Arms will Take More than Logistics To change the vaccine narrative, we need to apply narrative techniques As published in Pharmaceutical Executive, March 1, 2021 Serene music plays softly as we see aerial footage of a park landscape. Dave’s voice tells us how he found himself in the hospital after waking up from a coma. We see Dave Written by Oliver Portmann April 2, 2021April 2, 2021 News Newsletter Uncategorized Celebrating Diversity During Black History Month This month, we’re proud to celebrate our diversity in cooperation with OHG Voices and our internal Diversity, Equity & Inclusion (DE&I) Council. Join our Black History Month Patient Panel on February 25th at 4 p.m. ET. Abraham, Chifuan, and Wenora will share their unique perspectives a Written by Oliver Portmann February 9, 2021February 26, 2021 Digital News Newsletter Uncategorized Snow Companies and Pharming Win the Pharma Choice Award We’re proud to announce that Snow Companies, along with our client, Pharming, has won the 2020 Pharma Choice Award in the categories “App” and “Video.” Winners of the Pharma Choice Award are picked based on the number of votes they get from industry peers. The submissio Written by Oliver Portmann January 22, 2021January 22, 2021 Digital News Newsletter The Five Patient Engagement Trends for 2021 Do you remember that first Zoom team happy hour? We stayed at home and tried to get used to our “new normal.” Boy, did we get used to it! So much so that it no longer feels like the new normal, it’s just…normal. 2020 was when we got used to connecting virtually for things we Written by Oliver Portmann December 18, 2020December 18, 2020 News Newsletter Three Things That Make Your Brand Patient Ready There are a lot of brand managers who prioritize patient engagement, but not many who really understand how patient ready their brand is. Let’s try to clarify what that means. These days, brand marketers widely acknowledge how important it is to have a plan for engaging their patient communities. Written by Molly Scarbrough October 23, 2020October 28, 2020 News Newsletter Snow Companies Wins MM&M Awards Silver As COVID-19 started to upend our private, professional and public lives, Snow Companies immediately understood how serious its impact is on the 100 million people with chronic diseases. The patient-engagement agency created #IAmPatient to demonstrate how much can be done with user-generated content, Written by Oliver Portmann October 8, 2020October 27, 2020 News Newsletter Congratulations to the Trailblazer Marketing Team of the Year 2020 There are many challenges for patients and their caregivers when faced with a serious diagnosis. This is especially true for rare, advanced cases of common diseases like cutaneous squamous cell carcinoma (CSCC), in cases where it has spread or cannot be cured by surgery or radiation. People have man Written by Oliver Portmann October 2, 2020October 2, 2020 News Newsletter Stories Don’t Make Another PDF What biopharma has in common with legal and banking is a penchant for creating PDFs as reference guides for everything. The opportunity is now to pivot to a much more personal approach that moves the needle in patient communication. It just didn’t add up. The shipping record was clear: we had sent Written by Phil Storer September 30, 2020October 13, 2020 Digital News It’s Time to Rethink the Doctor Discussion Guide Being confronted with a serious health condition is an uphill battle, a journey through uncharted territory or rough waters, a heavy lift—pick your metaphor. In any case, having a map is good but it can’t substitute an actual guide, a human with experience and knowledge about the path forward. I Written by Phil Storer September 9, 2020October 22, 2020 News Newsletter Uncategorized Honoring Those Who Wear These Colors Every Day Surgical Green, N95 White, Hospital Blue: Thank you to everyone who wears these colors in the fight against COVID-19. To honor those who work long hours and risk their lives to help us through the pandemic, Snow Companies is now proudly flying the #UniteInGratitude flag. Omnicom Health Group has lau Written by Oliver Portmann July 22, 2020August 25, 2020
Creative News Newsletter Snow’s Creative Team Featured Among the Greatest Creators Snow Companies’ Creative Team is being featured in PM360’s Greatest Creators Showcase and in the Greatest Creators Cover Competition. In the Showcase, Klara’s Talent has made the cut: a children’s book illustrated by our wonderful Sofia Melgunova. Klara’s Talent was in Written by Oliver Portmann April 11, 2021April 2, 2021
News Newsletter Brenda Snow is 2021 MM+M Hall of Femme Honoree The biopharma marketing trade magazine MM+M has today announced the 2021 class of Hall of Femme honorees. Brenda Snow, whose agency Snow Companies is celebrating its 20th year of existence this year, is listed among this distinguished group of women. If you have worked in the pharma industry long en Written by Oliver Portmann April 6, 2021April 6, 2021
News Newsletter Getting the COVID Shot in Arms will Take More than Logistics To change the vaccine narrative, we need to apply narrative techniques As published in Pharmaceutical Executive, March 1, 2021 Serene music plays softly as we see aerial footage of a park landscape. Dave’s voice tells us how he found himself in the hospital after waking up from a coma. We see Dave Written by Oliver Portmann April 2, 2021April 2, 2021
News Newsletter Uncategorized Celebrating Diversity During Black History Month This month, we’re proud to celebrate our diversity in cooperation with OHG Voices and our internal Diversity, Equity & Inclusion (DE&I) Council. Join our Black History Month Patient Panel on February 25th at 4 p.m. ET. Abraham, Chifuan, and Wenora will share their unique perspectives a Written by Oliver Portmann February 9, 2021February 26, 2021
Digital News Newsletter Uncategorized Snow Companies and Pharming Win the Pharma Choice Award We’re proud to announce that Snow Companies, along with our client, Pharming, has won the 2020 Pharma Choice Award in the categories “App” and “Video.” Winners of the Pharma Choice Award are picked based on the number of votes they get from industry peers. The submissio Written by Oliver Portmann January 22, 2021January 22, 2021
Digital News Newsletter The Five Patient Engagement Trends for 2021 Do you remember that first Zoom team happy hour? We stayed at home and tried to get used to our “new normal.” Boy, did we get used to it! So much so that it no longer feels like the new normal, it’s just…normal. 2020 was when we got used to connecting virtually for things we Written by Oliver Portmann December 18, 2020December 18, 2020
News Newsletter Three Things That Make Your Brand Patient Ready There are a lot of brand managers who prioritize patient engagement, but not many who really understand how patient ready their brand is. Let’s try to clarify what that means. These days, brand marketers widely acknowledge how important it is to have a plan for engaging their patient communities. Written by Molly Scarbrough October 23, 2020October 28, 2020
News Newsletter Snow Companies Wins MM&M Awards Silver As COVID-19 started to upend our private, professional and public lives, Snow Companies immediately understood how serious its impact is on the 100 million people with chronic diseases. The patient-engagement agency created #IAmPatient to demonstrate how much can be done with user-generated content, Written by Oliver Portmann October 8, 2020October 27, 2020
News Newsletter Congratulations to the Trailblazer Marketing Team of the Year 2020 There are many challenges for patients and their caregivers when faced with a serious diagnosis. This is especially true for rare, advanced cases of common diseases like cutaneous squamous cell carcinoma (CSCC), in cases where it has spread or cannot be cured by surgery or radiation. People have man Written by Oliver Portmann October 2, 2020October 2, 2020
News Newsletter Stories Don’t Make Another PDF What biopharma has in common with legal and banking is a penchant for creating PDFs as reference guides for everything. The opportunity is now to pivot to a much more personal approach that moves the needle in patient communication. It just didn’t add up. The shipping record was clear: we had sent Written by Phil Storer September 30, 2020October 13, 2020
Digital News It’s Time to Rethink the Doctor Discussion Guide Being confronted with a serious health condition is an uphill battle, a journey through uncharted territory or rough waters, a heavy lift—pick your metaphor. In any case, having a map is good but it can’t substitute an actual guide, a human with experience and knowledge about the path forward. I Written by Phil Storer September 9, 2020October 22, 2020
News Newsletter Uncategorized Honoring Those Who Wear These Colors Every Day Surgical Green, N95 White, Hospital Blue: Thank you to everyone who wears these colors in the fight against COVID-19. To honor those who work long hours and risk their lives to help us through the pandemic, Snow Companies is now proudly flying the #UniteInGratitude flag. Omnicom Health Group has lau Written by Oliver Portmann July 22, 2020August 25, 2020
Snow’s Creative Team Featured Among the Greatest Creators Written by Oliver Portmann April 11, 2021April 2, 2021
Celebrating Diversity During Black History Month Written by Oliver Portmann February 9, 2021February 26, 2021
Snow Companies and Pharming Win the Pharma Choice Award Written by Oliver Portmann January 22, 2021January 22, 2021
The Five Patient Engagement Trends for 2021 Written by Oliver Portmann December 18, 2020December 18, 2020
