The Five Patient Engagement Trends for 2021 Do you remember that first Zoom team happy hour? We stayed at home and tried to get used to our “new normal.” Boy, did we get used to it! So much so that it no longer feels like the new normal, it’s just…normal. 2020 was when we got used to connecting virtually for things we Written by Oliver Portmann December 18, 2020December 18, 2020
It’s Time to Rethink the Doctor Discussion Guide Being confronted with a serious health condition is an uphill battle, a journey through uncharted territory or rough waters, a heavy lift—pick your metaphor. In any case, having a map is good but it can’t substitute an actual guide, a human with experience and knowledge about the path forward. I Written by Snow Staff September 9, 2020October 22, 2020
Read this Before You Automate Patient Content Written by Oliver Portmann December 1, 2025November 27, 2025
The End of DTC? Time to Rethink Patient Engagement Written by Snow Staff November 11, 2025November 11, 2025
From Outreach to Ownership: Why Co-Creation Can’t Wait Written by Snow Staff September 25, 2025October 23, 2025